As K-pop continues to dominate the global music scene, YouTube has become a critical platform for fan engagement and artist visibility. Today’s YouTube trends offer a glimpse into which artists and releases are making waves. From smash hits by international K-pop legends to rising rookies making their mark, let’s dive into the latest YouTube statistics to see which songs are driving views, and which artists are taking over the charts.
IZNA's Viral Hit Continues to Soar
IZNA, the rising K-pop group, is leading the pack with a staggering 15.88 million views and 10.95 million views per day. Their recent release continues to captivate global audiences, maintaining an impressive view count that shows no signs of slowing down. The group’s unique blend of visuals, choreography, and catchy beats is clearly resonating with fans, making them one of the biggest trends in K-pop this week.
Rosé & Bruno Mars' Collaboration Shines
The collaboration between BLACKPINK's Rosé and pop icon Bruno Mars has proven to be a major success, with their track “APT.” racking up an impressive 431 million views and 7.42 million views per day. The synergy between these two megastars is undeniable, and this music video has quickly become one of the most-watched videos of the month, thanks to its smooth blend of Rosé's vocal prowess and Bruno Mars' signature style.
BABYMONSTER: Rising Stars Making Waves
BABYMONSTER is one of the most exciting rookie groups in K-pop right now, and their songs “DRIP” and “CLIK CLAK” are making big waves. “DRIP” has amassed 117 million views, while “CLIK CLAK” has seen 95 million views. The group’s dynamic performances and bold visuals have captured the attention of both K-pop fans and casual listeners alike, cementing their place in the spotlight.
Jennie's 'Mantra' Keeps Climbing
Jennie of BLACKPINK has once again proven her versatility with her track "Mantra (en)," which has achieved 101.6 million views since its release. With 798,370 views per day, this release is performing strongly across the globe, showcasing Jennie's commanding presence both musically and visually.
WayV's 'FREQUENCY' Hits Big
WayV, the Chinese subunit of NCT, is resonating with fans through their latest track, "FREQUENCY." Garnering 2.6 million views and 1.8 million views per day, the track’s powerful beats and emotive vocals have cemented the group as one of the most exciting acts in K-pop today.
G-Dragon's 'POWER' Packs a Punch
G-Dragon, the leader of BIGBANG and a legendary figure in the K-pop industry, has once again proven his influence. His solo track "POWER" has accumulated 35.7 million views and 1.26 million views per day. Even after all these years, G-Dragon’s style, innovation, and ability to reinvent himself keeps him at the top of K-pop.
Stray Kids: A Force to Be Reckoned With
Stray Kids continues to prove their popularity with multiple tracks making waves. Their latest track, "Giant (jp)," has secured 10.5 million views, while "Chk Chk Boom" has garnered 121 million views. Both songs display Stray Kids' unique style of powerful rap verses combined with intricate choreography, solidifying their reputation as one of K-pop's most dynamic groups.
Aespa: Supernova Power
Aespa’s visual and vocal prowess continues to dominate the charts. Their latest track "Supernova" has garnered 151.8 million views and remains one of the most watched K-pop videos of the year. Meanwhile, their more recent release "Whiplash" is also performing well with over 73 million views, continuing the group’s streak of chart-topping success.
Jin's 'Running Wild' Surpasses Expectations
Jin of BTS is seeing considerable success with his solo track "Running Wild," which has amassed 11.93 million views. While BTS is on a break, Jin’s solo career continues to flourish, with 310,000 views per day showing his lasting popularity.
Other Notable Performances
- Lisa's 'Rockstar (en)' has hit 232 million views, demonstrating her continued solo success.
- A.C.E's 'PINATA' and ILLIT’s 'Tick-Tack' have both continued to perform well, with each surpassing 20 million views.
- Jimin’s 'Who' and LE SSERAFIM's 'CRAZY' also show strong viewership numbers, with both artists having a dedicated global fanbase.
The K-pop Trend Outlook
The numbers show that K-pop is as dominant as ever on YouTube, with both established artists and rookie groups commanding significant attention. With a blend of veteran icons like G-Dragon, Rosé, and Lisa alongside the breakthrough success of newcomers such as BABYMONSTER and WayV, the global K-pop industry continues to thrive in the digital space.
Artists who can maintain their relevance through regular content, creative visuals, and engaging performances are continuing to see high viewership numbers. As we look ahead to the end of 2024, it’s clear that YouTube will remain an essential battleground for K-pop supremacy, with fan interaction and social media influence playing a massive role in determining the next breakout stars.
Keep an eye on these trends, as the dynamic world of K-pop shows no sign of slowing down anytime soon.