BSS, the energetic unit of SEVENTEEN, has made a spectacular return with their new track "청바지" ("Jeans"), which premiered on January 8, 2025, and has already racked up millions of views in just 24 hours. The song, with its catchy melody and lively choreography, has quickly become a fan favorite, continuing BSS’s tradition of spreading positivity and joy through music.
The title "청바지" (CheongBaJi) is a clever abbreviation of 청춘은 바로 지금 (Cheongchuneun Baro Jiguem), which translates to "Youth is Now." This simple yet powerful phrase encapsulates the core message of the song: a call to embrace and enjoy the present moment, especially youth. The upbeat track encourages listeners to let go of stress and live in the moment, which resonates with fans of all ages.
The music video features vibrant visuals, including high-energy dance moves and stylish outfits that match the lively vibe of the song. The MV has drawn praise for its representation of various generations, highlighting the everyday struggles of people from different walks of life, such as office workers and students, while still delivering an uplifting message of hope and empowerment.
BSS's vocals and chemistry shine through in this release, with each member bringing their own unique flair. The chorus, featuring a mix of DK's powerful high notes, Seungkwan's charismatic delivery, and Hoshi’s infectious energy, has quickly become a standout. The choreography, known for its intensity and precision, matches the upbeat tone of the song, further elevating the overall impact of the performance.
The track's success is also attributed to its timing. Dropping at the start of a new year, "청바지" serves as a timely reminder to live life to the fullest and embrace the youthful energy that comes with each new day. Its message has already struck a chord with listeners, making it one of the most anticipated songs of 2025.
With this release, BSS continues to prove their ability to craft songs that are not just musically engaging but also emotionally resonant, offering both anthems of joy and sources of strength for fans around the world.